Monday, 24 February 2014

Facebook acquires WhatsApp for $19 billion

Facebook acquires WhatsApp for $19 billion

Facebook acquired WhatsApp for the princely (and ludicrous) sum of $19 billion in cash and stock. This is one of the largest acquisitions in Silicon Valley history — and yet, if you’re American, you probably don’t even know what WhatsApp is, let alone why it’s worth $19 billion. In a sentence, WhatsApp replaces text messaging (SMS) — and it has grown to 450 million monthly users in under five years. While a purchase price of $19 billion might seem like insanity, especially when compared to its $1 billion acquisition of Instagram, it’s actually a savvy (or desperate, depending on your point of view) move to ensure that Facebook remains the world’s predominant messaging platform.

What is WhatsApp?


The short answer is that WhatsApp is a replacement for SMS (texting) for every major mobile platform (iOS, Android, Symbian, Windows Phone, BlackBerry) — but it also allows you to send photos, videos, and audio clips as well. Because it uses the internet, and thus your data package, it avoids the crazy fees that some carriers charge for SMS. WhatsApp has done for instant messaging what Skype did for international calling, basically.

 

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